COURTESY OF qpmagazine.com

Rolex has announced that it will become a major, long-term partner of Formula One from this year.

Rolex has announced that it will become a major, long-term partner of Formula One from this year.

The brand has been associated with motor racing since the 1930s, and in the 1950s Rolex became a partner of the Daytona International Speedway in Florida, with the circuit giving its name to the legendary Cosmograph Daytona in 1963. Bernie Ecclestone, CEO of the Formula One Group, said: "Without question Rolex is the partner of choice for a world class sporting series like Formula One." 

Further information:www.rolex.com

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